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Our story

Our Philosophy

Our business philosophy is simple - we believe every client is and should be treated as the most important person in the world. We believe that we should treat everyone with respect and honesty, provide everyone with the best quality for their money, and always do what is right for the client. We will always be personally responsible for our own actions as well as the company’s actions.

We also strive to be a positive, driving force in the community, and help those less fortunate whenever we can.

Our Mission

We see our mission in offering fine jewelry even on a fixed budget by buying in our online store. By partnering with one of the world's largest jewelry manufacturers, DiamondShop specialists are able to ensure the top quality and craftsmanship of the products we provide, ensuring all our jewelry is100% nickel-free and hypoallergenic and able to cut out the middleman to pass on all the savings to you.

We aim to offer our customers the opportunity for personal expression through our universe of high-quality and contemporary jewelry.

Our Goal

We want everybody to be able to discover and indulge themselves with affordable designer jewelry. This is why we started DiamondShop providing designer fashion costume jewelry without a certain price tag, we want you to feel good browsing through our collection and feel even better checking out.

Buying jewellery online can be a new experience for some and we want to provide a stressfree shopping experience for everyone.

Timeline
  • 2004

    A Great Start

    A Great Start

    In 2004, our founders joined forces as area’s No. 1 jewelry traders. This entrée into the jewelry business parlayed into the successful venture called DiamondShop, which today is one of the top 25 independent jewelers in the nation. Their story is a true "local boys make good in the west" tale. Both partners had plans of pursuing careers in science but decided to abandon their original plans when they discovered rising popularity of high-quality jewelry.

  • 2010

    Nationwide Recognition

    Nationwide Recognition

    Today, DiamondShop has central offices in three locations - Chicago, Las Vegas, and New York with extensive regional network. We are constantly growing in popularity around the world and are consistently recognized as one of the leading independent jewelers. In 2010, we were officially recognized by American Jewelry Association and were awarded with “Best Jeweler of The Year” prize. We have recently completed the expansion of our New York store to approximately 5,000 square feet, unveiling a contemporary, distinctive and elegant feel while also offering services online through our website.

  • 2013

    top-10 store

    We are the Top-10 Jewelry Store!

    In 2013, we achieved a new milestone in our development – DiamondShop was recognized by European Jewelry Committee that offered us a unique possibility to extend to European market. This event became part of our international partnership with other jewelry stores and networks. This cooperation became a perfect opportunity for us to enter the Top-10 List of the most successful and popular jewelry providers. Since that time, we have been offering jewelry worldwide.

  • 2016

    gucci exclusive

    Exclusive Jewel Collection from Gucci

    This year we began our cooperation with Gucci – leading provider of fashionable jewelry both in Europe and the USA. As one of the oldest fashion houses, they offer customers a wide range of necklaces, rings, earrings, women’s and men’s jewelry as a part of DiamondShop and Gucci exclusive collection that complements a fashionable image of any American and European citizen, while also giving an opportunity to buy a sustainable jewels at reasonable price with fast and secure delivery.

Timeline 2

There wasn’t a jewelry store in history that achieved everything at once. We are no exception.
Learn more about our way to success and international recognition on this page.